
Poster advertising
by George Henry Edward Hawkins
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About This Book
Leather Binding on Spine and Corners with Golden leaf printing on spine. This book is printed in black & white, Sewing binding for longer life, where the book block is actually sewn (smythe sewn/section sewn) with thread before binding which results in a more durable type of binding. Reprinted in 2022 with the help of original edition published long back 1910. As this book is reprinted from a very old book, there could be some missing or flawed pages. If it is multi vo Resized as per current standards. We expect that you will understand our compulsion with such books. 136 Poster advertising : ...
Chapters (108)(click to expand)
- POSTER ADVERTISING
- Introduction
- Why Bill-Posting Is a Good Medium
- Size of Posters
- Cost of Posters
- Approximate Cost of an Ordinary Pictorial Poster.
- Helpful Hints
- Copy and Sketches
- Comments on Posters Reproduced
- Value and Harmony of Colors
- GOOD TWO-COLOR COMBINATIONS
- GOOD THREE-COLOR COMBINATIONS
- HARMONIZING HINTS
- Bill-Posting For The Local Advertiser
- Checking the Service
- Connecting Poster Advertising With Sales
- General Hints to the Poster Advertiser
- General Hints to the Bill-Poster
- Official Solicitors, Associated Bill-Posters and Distributors
- CANADIAN OFFICIAL REPRESENTATIVES
- Comments on Posters Reproduced
- GENERAL SUMMARY SHOWING POSTING POSSIBILITIES AND COST BY STATES
- Official List Associated Bill-Posters
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